RESONANCE

How to Build a World-Class Network Through Anchors, Invitations & Value

Episode Summary

In this episode, Michael Trainer reveals the Anchor Strategy — the method he used to build Global Citizen, host the Dalai Lama, create bestselling events with Deepak Chopra and Eckhart Tolle, and develop a world-class network through generosity and intentional invitations. You’ll learn why “being an offering” is the most powerful way to build relationships, how anchors create exponential momentum, and the overlooked psychology of invitations that open doors to extraordinary opportunities.

Episode Notes

In this episode of Resonance, Michael Trainer pulls back the curtain on one of the most powerful relationship strategies he’s ever learned — a strategy that transformed his life, unlocked access to global leaders, and helped build world-class communities and movements.

He calls it The Anchor Strategy.

At its core, the Anchor Strategy is simple:
Create an offering so valuable that extraordinary people naturally orbit around it.

Michael shares how this principle guided him from building Global Citizen to hosting His Holiness the Dalai Lama for his 80th birthday, to facilitating sold-out conversations with Deepak Chopra, Eckhart Tolle, Gabby Bernstein, Marie Forleo, and more.

You’ll hear the story of:

how a 30-day meditation practice inspired him to host the Dalai Lama

how that one anchor created momentum he couldn’t have imagined

how the anchor of a single event led to hosting Deepak & Eckhart

how a podcast becomes an anchor for world-class conversations

how anchors transform asks into meaningful offerings

how aligning altruistic impact with enlightened self-interest opens doors

and why being an offering is the most powerful frame for modern connection

Michael also breaks down:

✔ how to use events and experiences as magnetizing anchors

✔ how to build momentum by inviting people into something meaningful

✔ how a podcast becomes an anchor for relationship building

✔ how to transform cold outreach into a warm invitation

✔ why being of value attracts people you once thought unreachable

✔ and why the best ways to build relationships are not transactional

Whether you're building community, launching a platform, creating a movement, or simply trying to connect more deeply, the Anchor Strategy gives you a timeless blueprint for exponential relationships.

This is the physics of human connection.
This is how you build a life of resonance.

Episode Transcription

In this episode of Resonance, Michael Trainer pulls back the curtain on one of the most powerful relationship strategies he’s ever learned — a strategy that transformed his life, unlocked access to global leaders, and helped build world-class communities and movements.

He calls it The Anchor Strategy.

At its core, the Anchor Strategy is simple:
Create an offering so valuable that extraordinary people naturally orbit around it.

Michael shares how this principle guided him from building Global Citizen to hosting His Holiness the Dalai Lama for his 80th birthday, to facilitating sold-out conversations with Deepak Chopra, Eckhart Tolle, Gabby Bernstein, Marie Forleo, and more.

You’ll hear the story of:

how a 30-day meditation practice inspired him to host the Dalai Lama

how that one anchor created momentum he couldn’t have imagined

how the anchor of a single event led to hosting Deepak & Eckhart

how a podcast becomes an anchor for world-class conversations

how anchors transform asks into meaningful offerings

how aligning altruistic impact with enlightened self-interest opens doors

and why being an offering is the most powerful frame for modern connection

Michael also breaks down:

✔ how to use events and experiences as magnetizing anchors

✔ how to build momentum by inviting people into something meaningful

✔ how a podcast becomes an anchor for relationship building

✔ how to transform cold outreach into a warm invitation

✔ why being of value attracts people you once thought unreachable

✔ and why the best ways to build relationships are not transactional

Whether you're building community, launching a platform, creating a movement, or simply trying to connect more deeply, the Anchor Strategy gives you a timeless blueprint for exponential relationships.

This is the physics of human connection.
This is how you build a life of resonance.